Our Story

Three ranges. Every kitchen.

Most pasta brands are built for one kind of cook. Cibo di Italia is built for the way real families eat — a household where one weeknight wants a quick tomato dinner, the next wants a hearty bake, and the person at the end of the table eats gluten-free without wanting to feel like a separate menu.

The promise

We make a pasta that earns its place on the family table. Cooks reliably. Holds its shape under sauce. Tastes good plain, with butter, with the most ambitious ragu, with whatever the night calls for. Nothing fancy. Nothing oversold. The kind of pantry staple that disappears off the shelf because it works.

That sounds like a low bar. It isn’t. Reliable pasta is harder than it looks — the bite has to be even from minute eight to minute eleven, the shape can’t collapse in a baked dish, the ridges have to grab sauce rather than fight it. We picked our specifications carefully, and we’ve held the line on them.

Three ranges — and what each one is for

Most pasta aisles ask you to choose between flavour and dietary need. We didn’t want to ask that question. So we built three ranges that share the same cooking standard, and let the household pick by kitchen rather than by compromise.

Classic

The everyday workhorses. Macaroni, fusilli, penne rigate, conchiglie rigate. Made from durum wheat semolina. Four shapes that cover every kind of weeknight.

Whole Wheat

Whole-grain durum wheat, milled with the bran and germ in. Deeper colour, deeper flavour, more fibre per plate — for the kitchen that wants whole-grain goodness without losing the bite.

Gluten-Free

A corn-and-rice blend that cooks al dente and holds sauce like its wheat-based siblings. For the gluten-free table that never wants to feel like it’s missing out.

One brand on the shelf, three answers under the same roof. Whatever your kitchen is, there’s a Cibo di Italia pasta that fits it.

Part of the Bagason Group

Cibo di Italia is a brand of the Bagason Group, distributing food across the UAE for years. We sit in warehouses in Dubai and ship into Carrefour, Lulu, Spinneys, Amazon.ae, Noon, and the corner shop on the next street. We know what families here cook, because we’ve been watching the carts for a long time.

That’s why this site exists. Most pasta brands talk to a generic global shopper. We’re building Cibo di Italia for the family table in this country — the weeknight where dinner has to land in twenty minutes, the weekend where pasta gets baked under cheese, the iftar where the table goes quiet for the first bite, the lunchbox that needs to survive until 1pm.

Three ranges. Every kitchen. That’s the whole promise — and everything else on this site, from the recipes to the Pasta 101 articles to the notes from the family table, is in service of it.